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This is a summary of the Needs Analysis.
Read the full analysis here.
Reduce the number of donors affected by the leak of financial or Personally Identifiable Information (PII), to less than 1,000 per year.
Last year, 45,000 donors were affected by the leak of financial records and PII. This is a gap of 44,000 donors over what would be acceptable per year under this goal.
This gap caused a loss of reputation and a loss of trust, resulting in a loss of funds for the organization, due to reduced repeat donations and less efficient fundraising campaigns.
Reaching the goal has been given a high priority by the management board, and this importance has been communicated to the employees and the volunteers.
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